Know Your Audience

Know Your Audience on Yarn Obsession | @sedruola

Know Your Audience The other day I was talking to my husband about plans we needed to make to juggle our schedules as we do every week. We wanted to go out on a date night but needed to decide who would watch our kids. In comes our four year old daughter, in the middle…

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Getting The Word Out For Free

Getting the word out for free on your yarn business on Yarn Obsession @sedruola

Getting The Word Out For Free Remember when you were a kid and you had to let your family and family friends know that you were doing a fundraiser at school? You’d either visit, call or get your parents to call for you. Life was so easy back then. Even if you had to do…

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Targeting Your Audience

Targeting your audience on Yarn Obsession @sedruola

Targeting Your Audience Do you ever find yourself completely drawn to a specific item without really knowing why? What you do know and feel is that they are speaking directly to something you want or need at the time. That’s what you want to do with the marketing of your items. It’s not about what…

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Some Secrets About Selling at Craft Fairs

Some Secrets about Selling at Craft Fairs on Yarn Obsession @sedruola

One of the best parts of working from home and developing your own craft business is the freedom to choose your niche and how to distribute your completed pieces. Today, I’m going to talk to you about selling at craft fairs. Why? Because I get questions about it all the time and I thought it…

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Yes, You Still Need a Website

Yes, You Still Need A Website on Yarn Obsession @sedruola #business

Yes, You Still Need a Website For the last few years I’ve found it incredibly interesting that there are still businesses without websites. The ones that really boggle my mind are the ones based completely online on a third party platform. How is that possible? I’ll tell you why, because they haven’t received the information…

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