Delivering Quality

Delivering Quality | Yarn Obsession

Delivering Quality Every summer we hit the road to the Midwest. As much as we try to remember to bring everything, something always gets left behind. Most of the time we go to a big box discount store to get our needs easy, quick and cheap. But that’s not what we want all the time….

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4 Ways to Attract A Better Audience

4 Ways to Attract A Better Audience Several years ago, when I first started selling my crochet items, I decided to sell at a craft fair. I’d never done it before and I had no idea what to expect, but I thought that’s what you did if you sold crochet so I jumped in and…

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Know Your Audience

Know Your Audience on Yarn Obsession | @sedruola

Know Your Audience The other day I was talking to my husband about plans we needed to make to juggle our schedules as we do every week. We wanted to go out on a date night but needed to decide who would watch our kids. In comes our four year old daughter, in the middle…

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Getting The Word Out For Free

Getting the word out for free on your yarn business on Yarn Obsession @sedruola

Getting The Word Out For Free Remember when you were a kid and you had to let your family and family friends know that you were doing a fundraiser at school? You’d either visit, call or get your parents to call for you. Life was so easy back then. Even if you had to do…

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Targeting Your Audience

Targeting your audience on Yarn Obsession http://yarnobsession.com @sedruola

Targeting Your Audience Do you ever find yourself completely drawn to a specific item without really knowing why? What you do know and feel is that they are speaking directly to something you want or need at the time. That’s what you want to do with the marketing of your items. It’s not about what…

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